Webinar: Your winning CTV advertising strategy in 2023 by Cynthia Ramsaran

Your B2B audience is full of avid TV watchers. In the days of linear television, it was nearly impossible (and very expensive) to target them accurately, which meant the TV screen was virtually off-limits for B2B marketers. Now, Connected TV has entered the scene, with digital roots and third-party data providers that allow for precision targeting of B2B audiences. 

You can now reach them whether they’re unwinding after work with reality television or streaming their favorite films on the weekend.

Learn more by attending “Putting in the Work: Understanding B2B Audiences on Connected TV,” presented by MNTN.

Click here to view more Search Engine Land webinars.

Related Stories

New on Search Engine Land

About The Author

Cynthia Ramsaran

Cynthia Ramsaran is director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial/content marketing experience, Cynthia’s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s University.

Products You May Like

Articles You May Like

Learn SEO in Just 5 Minutes a Day
3 mitos sobre las relaciones públicas que dañan el éxito de tu marca
Moving on from search engine optimization to search optimization
INBOUND 2017 Christopher O’Donnell HubSpot Product Spotlight
Did #TikTokMadeMeBuyIt Give Amazon the “Social Commerce” Push It Needed?

Leave a Reply

Your email address will not be published. Required fields are marked *